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Web Promotion

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Written by Administrator
Friday, 03 June 2011 09:25
Web Promotion is a continuous marketing process of promoting a website to generate traffic and thereby, leads. There are several verticals that need to be considered while promoting a website or undertaking online marketing campaigns.
SEO or Search Engine Optimization helps in positioning of the websites on Internet. SEO helps in generating relevant traffic to a website. According to research statistics about 90% of website traffic is directed through Search Engine Optimization.
In Search Engine Optimization, Keywords/Key Phrases form the most important factor. GST's SEO team analyses your website and offers several methods for making the website SEO-friendly and provides other SEO related strategies for the site of the client. Off Page Optimization which is yet another form of optimization that is adopted by the SEO team of GST.

Off Page optimization incorporates linking and putting the keywords along with the link anchor text. Off page optimization also include the techniques of obtaining links. These are -
  • Social networking via sites like Facebook, Orkut, Digg and Twitter - The social network service refers to the online social networks for the communities of those who have the same interests and the activities.

  • Link Campaigns - Link campaign is the method of online marketing and search engine optimization. There is link exchange between related sites.

  • Article Distribution - Submitting the articles in the relevant sites and highlighting the keywords will also help in the positioning of the site and generation of traffic.

  • Directory Listings - There are few types of directories. Submitting the site in the directories will help in the generation of traffic.

  • Blog Posting: Blogs are posted in different blog directories that will help in generating traffic and also maintaining the page rank of a website.

  • Link Exchange and Backlinks are the other Off-Page Optimization. The rank of the web page depends upon the number and quality of links.

  • Press Releases help in increasing awareness about a product launch.

Would you like to know more?

Last Updated ( Friday, 03 June 2011 10:53 )

Web Solutions

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Written by Administrator
Friday, 03 June 2011 09:18
Web Solutions
We bring the required dynamic attributes of a website into life using the latest programming methodologies and techniques.

We are a company that you can not only contract but also consult so feel free to ask us how!
We bring the required dynamic attributes of a website into life using the latest programming methodologies and techniques. The resultant websites ensure complete end user satisfaction and provides administrator friendly tools to update the website with ease. We also use several opensource CMS frameworks like Joomla, Drupal, Wordpress etc.

Our solutions include:
  • E-commerce & Shopping Cart Solutions
  • Content Management System
  • Real Time Comparison Engine
  • Web based mailing system
  • eNewsletter Engine
  • eSurvey Module
  • ePolling Module
  • Payment Gateway Integration
  • B2B, B2C, C2C Website development
  • Dynamic News & Jobs Portals
  • Web Directory
  • Affiliate Management Systems
  • Community based websites
  • Discussion Forums
  • Custom programming
  • Blog Integration
Technology Platforms we use:
  • ASP.NET
  • JAVA
  • XML
  • PHP 4.0 & 5.0
  • MySQL 5.0
  • MSSQL
  • Ajax
  • Flex 3.0
  • JQuery
Frameworks we use:
  • Ruby On Rails
  • Microsoft.NET
  • CodeIgniter
  • Symfony
  • CakePHP

Would you like to know more?

Last Updated ( Friday, 03 June 2011 10:55 )

Design Services

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Written by Administrator
Friday, 03 June 2011 09:09
GST’s Design Service offerings include New Website Design, Corporate co-laterals, Branding, Corporate Merchandise, Website Re-design and Graphic design. We provide a subtle mix of creativity and simplicity that works on many levels.

The following are the industry standard parameters that we follow:
  • Web 2.0 Design Norms
  • W3C validated HTML Pages
  • Intuitive navigational schemes
  • User-friendly interface
  • Task-oriented workflow
  • AJAX-powered interactivity
  • Accessibility standards
Our Web Design service includes:
  • Web 2.0 Website Design
  • Application UI Design
  • Banner Design
  • Interactive Flash Animations
  • Flash Intros
  • Flash Product Demos
Our Graphic Design & Branding service includes:
  • Logo Design
  • Corporate Merchandise Design
  • Business Cards
  • CD Labels
  • Brochure Creation

Would you like to know more about our Design Services?

Last Updated ( Friday, 03 June 2011 10:54 )